Dag van de Duurzaamheid

Vandaag (11 november) is het de Dag van de Duurzaamheid. Het is niet genoeg om nieuwe technologieën en business modellen toe te passen om duurzamer te ondernemen. Er is een verandering in mind-set nodig…Aldus Jeremy Rifkin in The Emphatic Civilisation. Laat je verrassen, inspireren en verbazen door de onderstaande animatie.

Wat vind jij? Wat draag jij bij om ons klimaat leefbaar te houden?

Bring on the Magic

“Magic is pretty simple: it’s practice and it’s training and it’s experimenting, while pushing through the pain to be the best that I can be.” – David Blaine on TED. He sets the new world record at 17 minutes holding his breath.

Yesterday the Master Entrepreneur training of Nisandeh Neta ended with the word Magic. This morning I received a retweet from Tony Robbins about a remarkable Magician – David Blaine – giving a presentation on TED.

Amazing how things are connected. I want to share with you on one simple connection during these three days of training. It’s the connection with my customer I really like.

She (or he) has a company focussing on making other companies sustainable. She has a pretty good idea – well, actually I think she has a world class idea. But my customer has no clue how to market it. Worse, she has already put a lot of time and money in product development and operations. At the same time the market in the Netherlands is changing. So, my customer has to think more commercial, more customer driven and the grants and funds will decrease intensely. Despite these challenges she is determined to make a profitable business in her first year and make the air we breath cleaner.

She is pushing through the pain to be the best she can and knows she must solve these nightmares very soon…

This is the customer I really like. I am grateful for this and many more business insights Nisandeh Neta gave me during the Master Entrepreneur training. Thank you for starting the magic…

What is your business insight?